toggle me

I turn complex problems into interfaces people love.

The hard work happens in the code. Users just see something that works.

O r i   I s c o v i c i

12 years building and shipping production software across enterprise teams, startups, and independently operated products. I take ownership from complex problem to shipped product.

What I help teams solve

  • Turning complex data or AI workflows into clear, usable interfaces
  • Shipping production-ready features without endless iteration cycles
  • Bridging product thinking with engineering execution
  • Taking ownership from architecture to deployment

Independently built and operating production platforms serving thousands of users.

sniplink.co

Full SaaS: analytics, QR codes, AI workflows, integrations with Make, Zapier, and MCP. In beta.

Full-stackAISaaS

tinytiny.tools

A collection of small, useful web tools — built and shipped independently.

ReactWeb utilities

intentrun.art

Intent-driven AI image generation runtime. Unified interface across providers with automatic fallbacks and cost tracking.

TypeScriptNode.jsCLI

Professional experience

Dec 2024 – Present

Senior Product Engineer

Independent Product Engineer & Founder

Full-time independent product development

Owned end-to-end delivery of multiple SaaS and content platforms: architecture decisions, frontend and backend development, AI integrations, CI/CD pipelines, and cloud infrastructure. Delivered fermentfulness.com to ~31K monthly organic visitors. Operating production infrastructure across Cloudflare, Docker, Nginx, and GitHub Actions.

Full-stackAI IntegrationDevOps
Oct 2023 – Dec 2024 Complex data UIs

Gutsy

Senior Frontend Engineer

Enterprise process mining platform

Owned delivery of data-heavy frontend features including graph-driven visualization interfaces. Authored technical design documents and participated in architecture discussions with backend and platform teams. Delivered AI chatbot feature end-to-end within enterprise workflows. Collaborated closely with product and design. Conducted code reviews and mentored mid-level developers.

ReactTypeScriptAI IntegrationData Visualization
Feb 2022 – Feb 2023 Sole frontend owner

Tectona

Senior Frontend Engineer

Web3 product platform

Owned frontend architecture and delivery for entire platform: wallet integrations, NFT minting flows, payment systems, and presale infrastructure. Delivered production AI art generation interfaces. Built internal automation tooling to support operations.

ReactWeb3AI ArtPayment Systems
Jul 2019 – Dec 2021 Acquired by Walmart

Zeekit

Frontend Developer

Virtual fitting room platform

Delivered production features through pre-acquisition growth and post-Walmart acquisition scale. Built consumer-facing virtual try-on interfaces and internal CMS. Collaborated with cross-functional teams. Mentored junior developers and established frontend best practices.

ReactTypeScriptEnterprise Scale
Feb 2017 – May 2018

Beatman Ltd

FullStack Developer

Web agency & AWS partner

Delivered full-stack client projects using React, Angular, Node.js, and AWS infrastructure. Collaborated with design and backend teams on client requirements.

ReactAngularNode.jsAWS
2015 – Present

Freelance

Web Developer

Ongoing independent practice

Delivering frontend and full-stack projects for clients across e-commerce, marketing, and service industries. Direct client collaboration and end-to-end project ownership.

ReactFull-stackE-commerce

Four things I refuse to compromise on.

End-to-End Delivery

From architecture to deployment. Multiple platforms built and operated independently, serving real users in production.

Complex Data UIs

Graph-driven interfaces, process mining visualizations, enterprise-scale workflows. The kind of frontend work where performance and clarity both matter.

AI Integration

Chat interfaces, generative art tools, workflow automation. Building the frontend layer where AI meets users.

Product Thinking

~31K monthly visitors to a platform I built from scratch. I care about what users actually need, not just what's in the ticket.

Technical stack

Frontend

React
TypeScript
Next.js
Vite
Vue.js
SolidJS
Astro
Angular
Redux

Backend

Node.js
Express
Fastify
GraphQL
REST APIs
SQL / PostgreSQL
NoSQL
PHP
Python

AI Integration

OpenAI
Anthropic
Chat Interfaces
RAG Systems
AI Media Generation

AI Tooling

Claude Code
Cursor
Codex
Gemini

Cloud & Infra

Cloudflare
AWS
Firebase
Docker
Nginx
GitHub Actions

The details

Frontend

  • React + TypeScript Primary stack for production applications
  • Next.js, Vite Build tooling for performance and developer experience
  • Vue.js, SolidJS, Astro Framework selection based on project requirements
  • Angular, Redux Experience with enterprise codebases and state management

Backend & APIs

  • Node.js (Express, Fastify) Full-stack delivery when required
  • GraphQL, REST APIs API design and integration
  • PostgreSQL, NoSQL Data modeling and persistence

AI Integration

  • OpenAI, Anthropic APIs Production AI feature delivery
  • RAG, Chat Interfaces Built and shipped AI-powered user interfaces
  • AI Development Tools Integrated into daily engineering workflow

Cloud & Infrastructure

  • Cloudflare Edge deployment, R2, Workers, CDN
  • Docker, Nginx Containerization and production deployment
  • AWS, Firebase EC2, Lambda, S3 — scalable infrastructure
  • GitHub Actions CI/CD pipeline configuration and maintenance

How I create impact

End-to-end ownership

Taking responsibility from architecture decisions through to production deployment and maintenance.

Strong collaboration

Working effectively with product, design, backend, and platform teams while maintaining delivery focus.

Product-focused engineering

Technical decisions grounded in user value and business impact, not technology for its own sake.

Production reliability

Building for long-term maintainability, not just initial delivery. Clean code, clear documentation.

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Where I create the most impact:

  • Senior frontend roles with real product ownership
  • AI-integrated product experiences
  • Complex data visualization and UI architecture

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